Video content is the most effective ad and is definitely a method to use in boosting your marketing strategy results. Animation marketing videos are, however, far more interesting, engaging and impactful compared to still images. This is because animated videos come with texts, visuals and music.This talk will cover the understanding of what motion graphics are all about and the many reasons why choosing it will be your powerful marketing strategy tool.---ABOUT CHUN WOEIAfter graduating with a diploma in Graphic and Multimedia Design from Equator Academy Of Art Penang, Chun Woei spent years in the advertising industry before venturing into multimedia, animation and motion graphics. Returning from New Zealand in 2002 graduated with a degree in Computer Graphic Design from Wanganui School Of Design in New Zealand., Chun Woei has started to involved in the job scope of graphic design, motion graphic design, animation and visual effects.ABOUT URBAN-CR3ATURESIn 2005, Urban-cr3atures was born out of the passion to create new designs, trends and dare to be different. Founded by Lim Chun Woei and soon joined by Steve Mcleod of New Zealand based in New York where we founded a visual lab cum studio with 6 talented designers and animators working in it. We treat creative works as our playground, in where we find satisfaction from our works in experimenting with the weird approach in order to create and develop original new ideas. With this approach in over the years, Urban-cr3atures have produced a range of original designer’s products from clothing to toys. Apart from promoting ourselves in the design scene, Urban-Cr3atures took an initiative to create a platform to share and showcase original design works and music. So, in 2003 Beautiful Junk was created to achieve our initiative in creating this platform.Urban-Cr3atures have also been managing projects locally and collaboration works with designers and clients in the area of motion graphic design, graphic design, music video, online media and interactive design from USA, UK, Brazil, France, Mexico, Germany, Singapore, Australia, New Zealand and Indonesia. Won several awards internationally and recently in 2009, Chun Woei won Kreatif Industry Awards for Best Character Design under Digital Artworks Category. And in 2010 2, one of his artworks were chosen to be exhibited under the Insight project by BigBrothersWorkshop in Japan and LondonThis sharing is for Videographer, Motion Designer, Graphic Designer and also who likes to explore the motion graphic world.